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The need for safer and better ingredients is propelling handmade cosmetics innovations

Posted March 22, 2018

The cosmetics industry is a highly competitive field already dominated by top brands like L’Oreal, Maybelline, and Dove, among others. These companies provide products that claim to give the users fresher, and healthier skin but they hardly disclose the underlying side effects of some of their factory-made products.

For instance, Dove and its Real Beauty soap line have been at the center of controversies regarding their products and the cancer-causing chemicals in them.

According to Stephenson Personal Care,  people want more control over the ingredients in their beauty products—a consideration that has pushed handmade cosmetics and skin care products into becoming an industry of its own. Compared to mass-produced merchandise, handcrafted products are personally made using natural ingredients including fruit, vegetable and plant extracts that provide skin nourishment without the harmful chemicals.

Ann Marrie Giannie lists dangerous ingredients that we should watch out for in skin product labels:

  • Phenoxyethanol is linked to skin irritation and damage to the nervous system. It’s commonly found in rinse-off cosmetics like face wash.
  • Aluminum could be found in heavily tinted eye-shadows could lead to breast cancer.
  • Formaldehyde is a common ingredient in nail polish despite being a known human carcinogen linked to leukemia, pancreatic and skin cancer.
  • Tetrasodium edta is found in soap is dangerous as it increases the potency of other chemicals.
  • Dioxins, often found in lotions, are known as endocrine disruptors and are also linked to cancer.
  • Toluene is also named benzene, methylbenzene, toluol and phenylmethane in hair color and nail polish labels that can cause dizziness, lightheadedness, and fatigue.
  • Triethanolamine, even small doses could lead to cell mutation. This chemical is found mostly in perfumes as it is a fragrance enhancer.
  • Para-aminobenzoic acid is mainly used in sun protection products but could lead to allergic reactions and dermatitis.

Some of these chemicals are fatal. Deet, the chemical commonly found in skin care products that fight against insect bites as it is an effective repellent caused eight deaths from 1961 to 2002. Out of the 8 deaths, five were due to heavy exposure and recurring applications of cosmetics that have traces of Deet.

Handmade brands answers this concern. To create a natural potent insect repellent without deet and its deadly side effects, natural and organic companies use citronella, eucalyptus, cedarwood, lemongrass, lavender, tea tree and patchouli essential oils.

Apart from health concerns, factory-made products also pose a threat to the environment. A study by the Department of Chemistry and Pharmacy, University of Sassari reveals that cosmetic ingredients are growing pollutants to the environment.

Various chemicals in cosmetic products become waste that adversely affects to bodies of water and marine life. The researchers further detailed that even if these chemicals go through water waste treatment, there is a chance that they would create new and stronger pollutants.

Handcrafted, natural and organic

The handcrafted organic cosmetics market continues to grow and is expected to have a market of $22 billion by 2024, says Formula Botanica. This growth is the result of the rising demand for safer chemical-free products and increasing environmental awareness globally, which companies like Lush are addressing—and capitalizing—on.

The fresh handmade cosmetics retailer that has grown into a global giant is intent on providing the best organic products. Unlike most mainstream brands, Lush handcrafts their products using ingredients gathered from farms.

In 2016, it was reported that the company bought a ton of lemons, five tons of limes 20 tons of cocoa butter, nine tons of banana, 137,000 pounds of honey, 41,000 pounds of olive oil, one ton of vanilla beans, 352 pounds of dark vegan chocolate and over 1400 pounds of various seaweeds.  The company used these to produce over 41 million products, 13.3 million were bath bombs says Insider Trends.

Forbes reports that in 2016 alone, Lush was able to accrue around $900 million in revenue which was 26 percent better than the company’s earning in the previous year. Lush has already made its mark in the cosmetics industry but there are other companies looking to follow suit with their own line of unique items.

CBD entering the organics picture

Trimax Corporation (OTCMKTS:TMXN) is becoming a big name in the cosmetics industry through its subsidiary, Saavy Naturals. With an extensive selection of handmade soaps, shampoos, creams, candles; and just recently CBD-infused cosmetics, this company is following in the footsteps of Lush.

Established by former chefs, Hugo & Debra Saavedra, Saavy Naturals produces handcrafted 100 percent natural, vegan and non-GMO skin care products. Using their knowledge in culinary arts and the techniques they acquired from a soap business they founded and formerly owned,  the Saveedras provide the most organic handcrafted products the world has seen.

The products coming out of the Saavedra’s kitchen-factory are natural to the point that they can even be eaten. The company has already caught the attention of major retailers including Whole Foods Markets, Gelson’s Market, Bristol Farm and Earth Fare. As the company continues to expand its inventory with new products, more retailers could look in their direction.

Companies that produce handcrafted organic skin care products including Lush and Saavy Naturals are revolutionizing the sector that has been growing since 2014, according to Tucson. Thanks to these companies, millions now have easy access to chemical-free cosmetics and skin care products.

Written by Anna Reyes

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